Marketing Development Assistance (MDA)

3.2.1

The Marketing Development Assistance (MDA) Scheme is intended to provide financial assistance for a range of export promotion activities implemented by export promotion councils, industry and trade associations on a regular basis every year.

As per the revised MDA guidelines, assistance under MDA is available for exporters with annual export turnover upto Rs 10 crores.

These include participation in Trade Fairs and Buyer Seller meets abroad or in India, export promotion seminars etc. Further, assistance for participation in Trade Fairs abroad and travel grant is available to such exporters if they travel to countries in one of the four Focus Areas, such as, Latin America, Africa, CIS Region, ASEAN countries, Australia and New Zealand.

For participation in trade fairs etc., in other areas financial assistance without travel grant is available.