Annexure V
Broadcasting service :
1. As per section 65(13), 1994, "broadcasting" has been defined to have the
meaning assigned to it in clause (c) of section 2 of the Prasar Bharati (Broadcasting
Corporation of India) Act, 1990. As per this definition "broadcasting" means the
dissemination of any form of communication like sign, signals, writing, pictures,
images and sound of all kind by transmission of electro-magnetic waves through
space or through cables intended to be received by the general public either
directly or indirectly through the medium of relay stations and all is grammatical
variations and cognate expressions shall be construed accordingly. The taxable
service is any service provided to a client, by a broadcasting agency or organisation
in relation to broadcasting, in any manner.
2. The service covers both radio broadcasting and television broadcasting. While
radio broadcasting is done by the All India Radio or any private radio channel,
television broadcasting is done by Doordarshan, Indian TV Channels and Foreign TV
channels. The broadcasting may be of advertisements, serials/programmes or live
events. The client is the person who wants an advertisement to be broadcast or
the sponsor of a serial or programme or event who wants the serial or programme or
event to be broadcast. The service provider, that is, broadcasting agency or
organisation is the AIR, Doordarshan, other Indian TV Channels and foreign TV
channels who broadcast the programme in India.
3. Broadcasting is done either terrestrially or through satellite links. Most of the
private TV channels are using satellite links for broadcasting their programmes. The
uplinking of the programme to the satellite is done through VSNL or other earth
stations located in India or through other agencies located abroad. The up-linking
agencies are not broadcasting agencies and are not liable to service tax in respect
of such service. The signals beamed by satellite are received either by Multi System
Operators (MSO) or directly by cable operators. In the latter case the cable
operator further retransmits the signals to the public (viewers). However, in the
case of MSO, they first retransmit signals to the cable operator who in turn
retransmits the same to the viewers. The cable TV operator who merely retransmits
the programme is not a broadcasting agency or organisation with respect to such
retransmitted programmes. The MSO also is not a broadcasting agency to the
extent he merely retransmits signals. However in case the MSO operates a local
cable channel such as Spectranet, Siticable, Incable, Sumangali, etc. and
broadcasts a programme or serial or advertisement on his own, he would be liable to
pay service tax on the amount he charges for the service rendered to his clients in
relation to broadcasting of such programmes. It may be noted that there may be
instances when cableTV operators themselves undertake to broadcast
advertisements. Cable television operators have, however, been exempted from the
levy of service tax vide notification No. 8/2001-ST.
4. Broadcasting service is provided by selling time slots. In the case of
advertisements, service charges are recovered based on the duration and
frequency of advertisement and the time slot (prime time, non-prime time etc.)
provided for the advertisement. In the case of serials/programmes/ events, service
charges are made on the basis of factors such as duration, time slot, etc. However,
some free commercial time is provided to the sponsor, which he can sell the same
to others. In the case of broadcasting service, the advertisement charges or the
sponsorship charges received by the braodcasting agency or organisation are the
consideration for the services rendered and service tax is payable on these
charges.
5. In case of foreign satellite TV channels, their head office may be located
outside India. However, they have their branch offices or subsidiary companies
located in India. In some cases, they have appointed agents. These branch offices/
subsidiary companies/agents act on behalf of these channels, selling time slots and
recovering service charges and remitting the same to their head office/holding
company/principals as the case may be. In such cases, these branch
offices/subsidiary companies/ agents are rendering the service in relation to
broadcasting and therefore, they are liable to pay the service tax and comply with
all other procedural formalities relating to service tax.
6. In the case of AIR and Doordarshan, the billing for the service rendered is done
by the Regional Stations of AIR or Regional Doordarshan Kendras. These Regional
Offices will have to be, therefore, registered for payment of service tax and for
complying with other procedural formalities.
7. A doubt has been raised whether Prasar Bharati (AIR and Doordarshan) is liable
to pay service tax since under section 22 of the Prashar Bharati Act 1990, they are
exempt from any income tax or any other tax in respect of any income, profit or
gains, accruing or arising out of the Fund of the corporation or any amount received
by them. In this regard, it is clarified that the said section 22 applies only in respect
of taxes on income or profit or gains. The exemption is only in respect of direct tax
and not in respect of indirect tax. As such the argument that AIR or Doordarshan
are not liable to pay service tax is not correct.